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Chapter Nine of 10. Author Marketing & Promotion.

Chapter Nine

Author Marketing & Promotion

Optional promotion services for ROMAR authors who want their book working long after launch week — fulfilled for ROMAR Press by Tomorrow's Tech AI.

Explore Author Marketing

Optional service

Publishing Is the Beginning.Visibility Comes Next.

A launch creates a burst of attention. What happens afterwards is quieter, and it is where most books are actually found — months later, by someone who was not paying attention the week it came out.

Keeping a book in front of readers is steady, unglamorous work. ROMAR authors can choose to hand some of it over.

You wrote the book. We'll help keep it visible.

What this support is for

  • Introducing the book
  • Staying visible after launch week
  • Building awareness over time
  • Supporting your author brand
  • Promoting events and signings
  • Sharing reviews as they arrive
  • Reaching readers who haven't found you yet
  • Keeping track of what has been done

What is being offered is the work and the reporting. No one can promise a bestseller, a sales figure or a follower count — and this page will not.

What's available

Author Marketing Services

Chosen individually, or combined into a campaign. Each is quoted for the work involved.

  • Social Media Management

    Ongoing management of selected author social media channels — planning, writing and publishing the posts so the account keeps moving.

  • Scheduled Social Posting

    Scheduled, recurring promotional content so a book stays visible in the months when nothing is being launched.

  • Book Launch Campaigns

    Pre-launch, launch-week and post-launch promotional support, planned around the publication date.

  • Promotional Graphics

    Branded graphics for the book, pull-quotes, reviews, events and announcements — made to match the book rather than a template.

  • Author Branding

    A consistent visual and written identity across an author's channels, so the same person shows up everywhere a reader finds them.

  • Email Marketing

    Support for newsletters, launch emails, reader updates and campaign follow-up.

  • Author Landing Pages

    Dedicated pages for an author, a book, a launch, an event or a campaign.

  • Advertising Campaigns

    Optional paid advertising support, set up and managed on the author's behalf. Ad spend is separate from the service.

  • Book Promotion Content

    Social copy, promotional posts, quotes and excerpts where permitted, launch announcements, and evergreen posts that keep working.

  • Analytics & Reporting

    Reporting on what was published and what the platforms recorded, in plain language.

Services are scoped and quoted per author. Package options may follow — nothing is priced here until it is set.

How it works

Simple Support.Professional Execution.

Choose the service

You talk through what you want the book to be doing, and what you don't want to be doing yourself.

Choose the book or campaign

A specific title, several titles, or your author brand — whichever the work is actually about.

Campaign setup

ROMAR and Tomorrow's Tech AI agree the assets, the messaging and the schedule with you before anything publishes.

Promotion and reporting

The work runs, and you get updates and reporting on what went out.

Marketing services are fulfilled for ROMAR Press by Tomorrow's Tech AI.

Book launch campaigns

Launch With a Plan

A launch campaign runs in three stretches. What each one includes is agreed with you at setup — not every campaign needs everything below.

Pre-launch

Introducing the book before it exists to buy.

  • Introduction of the book and author
  • Teaser content
  • Countdown to publication
  • Launch preparation

Launch week

The week the book becomes real.

  • Release announcement
  • Book graphics
  • Author posts
  • Event promotion
  • Purchase links

After launch

The long tail, which is where most books are actually found.

  • Reviews
  • Reader engagement
  • Evergreen book promotion
  • Future events
  • Ongoing visibility

Ongoing promotion

Stay Visible AfterLaunch Week

Scheduled and managed promotional content, planned in advance and reviewed with you — so months two through twelve are not silent while you are writing the next book.

The kinds of things that go out

  • Book promotion
  • Author quotes
  • Reader reviews
  • Events and signings
  • Behind the writing
  • Posts that teach something
  • Evergreen book posts
  • Future releases

Branding and pages

Build a Stronger Author Presence

So the same author shows up wherever a reader finds you.

Branding

  • Author branding
  • Profile graphics
  • A consistent look across channels

Pages

  • Book landing pages
  • Author website pages
  • Campaign pages
  • Media kit pages
  • Email signup pages
Explore Author Branding

Email

Stay Connected With Readers

A reader who gave you their email address is the one audience no platform can take away from you.

  • Newsletters
  • Launch announcements
  • Event announcements
  • New book updates
  • Reader lists
  • Campaign follow-up

Advertising

Optional Paid Promotion

Channels currently supported

  • MetaFacebook and Instagram

Advertising is optional and quoted separately, and advertising spend is the author's own. No campaign can promise sales — what is offered is the setup, the management and honest reporting on what ran.

Ask About Paid Promotion

Reporting

Know What’s Working

Reporting shows what was published and what the platforms recorded. Some numbers depend on what a platform is willing to share, and where that is the case the report says so.

  • Posts publishedWhat went out, and when.
  • Campaign activityWhat ran during the period.
  • ReachWhere the platform reports it.
  • EngagementWhere the platform reports it.
  • ClicksWhere links are tracked.
  • Landing page trafficFor pages ROMAR builds.
  • EnquiriesWhere a campaign collects them.
  • Campaign progressAgainst what was agreed at setup.

Coming to the author portal

Marketing in Your Author Portal

Expanded marketing visibility is planned as part of the evolving ROMAR author experience.

  • Active campaigns
  • Scheduled content
  • Campaign status
  • Promotional assets
  • Reports
  • Book-level marketing activity

Planned, not yet available

Who this is for

Who Is This For?

  • Newly published authorsWho need visibility around a launch.
  • Established authorsWho want promotion to keep going between books.
  • Multi-book authorsWith several titles to keep in front of readers.
  • Authors with eventsPromoting signings, readings and appearances.
  • Authors who would rather not run social mediaAnd would like it handled properly instead.

Getting started

How Ordering Will Work

Today it starts with an email. The steps below are what the process will look like once it is built into the author portal.

  1. 1Choose a serviceOne, or several together.
  2. 2Confirm the authorWhose work is being promoted.
  3. 3Choose the bookOne title, several, or the author brand.
  4. 4Campaign typeLaunch, ongoing, event or brand.
  5. 5Send the assetsCovers, photographs, links, dates.
  6. 6Approve the scopeNothing runs before you have agreed it.
  7. 7PaymentOnce the scope is agreed.
  8. 8Fulfilment and reportingThe work runs; you get the reports.

A service can cover one title, several titles, or your author brand rather than any single book.

Where marketing sits

One Author Journey.Connected Support.

Marketing is optional, and it is a continuation of the same relationship rather than a separate product.

  1. Coaching
  2. Publishing
  3. Book Launch
  4. Marketing
  5. Ongoing Support

Author marketing and promotion

Ready to Keep Your Book Working?

If you're a ROMAR author and want help keeping your book visible after publication, let's talk about the marketing support that fits your goals.

Ask About Author MarketingContact ROMAR Press
Marketing services are fulfilled for ROMAR Press by Tomorrow's Tech AI.